Meet The Speakers
Alan Gaffney is the CEO of Enbasis, where he leads the strategic direction and investment decisions to drive growth. Prior to his current role, he held executive positions at Fortune 100 companies.
Justin Samakow is Head of Platform Advisory (Americas) at Mirakl. Previously, he was a manager and consultant at Bain & Company.
Nicholas Boetcher is Director of Sales for Global Marketplaces at Avalara, specializing in helping platforms and digital businesses navigate complex global tax compliance.
Most enterprise retailers have the same problem: they built a great business selling their own inventory, and now their biggest growth lever is selling other people's. That transition sounds straightforward until you're in it. New sellers mean new shipping origins. New shipping origins mean new tax exposure. More vendors mean brand standards you can't enforce with a spreadsheet.
Who Should Attend
Marketplace and platform leads at retailers adding third-party sellers to an existing inventory model — especially if you're past pilot and approaching scale.
Finance and tax directors responsible for sales tax exposure, remittance, and Merchant of Record decisions across multiple seller origins.
E-commerce and operations leaders managing vendor onboarding, fulfillment complexity, and brand standards across a growing seller base.
Technology and platform teams evaluating Mirakl or similar marketplace infrastructure — and trying to understand what breaks at volume before it does.
Event Details:
Date: May 7, 2026
Time: 12:30 PM ET
Host: Rick Watson
Register Now
