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Rick Watson

Founder of RMW Commerce. 20-year veteran in retail and eCommerce strategy.

Apple’s AI Pin, Vinted's American Re-Entry, and the Ambient Computing Sprint

Newsletters

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Jan 29, 2026

Apple’s AI Pin, Vinted's American Re-Entry, and the Ambient Computing Sprint

And... Jony Ive’s $6.5B OpenAI play, The RealReal’s AI authenticators, and Goodday’s $7M Shopify-ERP win

Rick Watson
Rick Watson
The End of Digital Ads? OpenAI’s $1M Gamble, Agentic Commerce, and the Hot Dog Hegemony

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Jan 28, 2026

The End of Digital Ads? OpenAI’s $1M Gamble, Agentic Commerce, and the Hot Dog Hegemony

And... Agentic commerce takes flight and DigitalGenius’s "Locomotive" blueprint for AI ROI

Rick Watson
Rick Watson
The 4% AI Tax, Shopify’s Partner Purge, and the Death of the Steak Dinner

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Jan 27, 2026

The 4% AI Tax, Shopify’s Partner Purge, and the Death of the Steak Dinner

And... Lands' End’s $300M stake, OpenAI’s marketplace pivot, and why Germany is defying the e-commerce chill

Rick Watson
Rick Watson
Sam’s $1B pitch, PayPal’s AI plumbing, and the $12B burn

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Jan 26, 2026

Sam’s $1B pitch, PayPal’s AI plumbing, and the $12B burn

And... OpenAI’s advertising pivot, agentic commerce takes flight, and a high-stakes Meta showdown.

Rick Watson
Rick Watson
The final debate drops tomorrow December 17th at 12 PM ET

Webinars

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Dec 16, 2025

The final debate drops tomorrow December 17th at 12 PM ET

The final debate in the series goes live tomorrow at 12 PM ET. Don’t miss it!

Rick Watson
Rick Watson
Shopify Winter Editions: DaVinci or AI Hallucination?

Earnings & Reports

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Dec 11, 2025

Shopify Winter Editions: DaVinci or AI Hallucination?

Shopify delivered another jam-packed Editions, we unpack the 200+ updates for you here like no one else can...

Rick Watson
Rick Watson
Target ChatGPT App Not Going to Save Them

Earnings & Reports

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Nov 21, 2025

Target ChatGPT App Not Going to Save Them

Slowly declining retailer adds new distribution outlet does not make a great headline...

Rick Watson
Rick Watson
Walmart WOW 👀 Q3 FY 2026 Earnings

Earnings & Reports

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Nov 20, 2025

Walmart WOW 👀 Q3 FY 2026 Earnings

Walmart delivers another smash-hit quarter, some notes on eCom, agentic, and ads

Rick Watson
Rick Watson
Debate #6 drops Tomorrow, November 18th: When does the customer really enter the decision process?

Webinars

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Nov 18, 2025

Debate #6 drops Tomorrow, November 18th: When does the customer really enter the decision process?

The next debate in The Most Honest eCommerce Debate drops tomorrow at 12 PM ET — exploring when the customer truly enters the decision process.

Rick Watson
Rick Watson
Debate #5 drops Tomorrow, November 12th: Have we overinvested in performance marketing?

Webinars

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Nov 11, 2025

Debate #5 drops Tomorrow, November 12th: Have we overinvested in performance marketing?

The next debate in The Most Honest eCommerce Debate drops tomorrow at 12 PM ET — questioning if performance marketing has taken us too far.

Rick Watson
Rick Watson
Debate #4 drops Tomorrow, November 5th: Why have conversion rates and performance been so transient for two decades?

Webinars

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Nov 4, 2025

Debate #4 drops Tomorrow, November 5th: Why have conversion rates and performance been so transient for two decades?

Debate #4 drops tomorrow at 12PM: What’s really behind flat ecommerce performance?

Rick Watson
Rick Watson
Debate #2 drops Tomorrow, October 22nd: How should we really measure platform utility?

Webinars

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Oct 21, 2025

Debate #2 drops Tomorrow, October 22nd: How should we really measure platform utility?

Debate #2 of The Most Honest eCommerce Debate launches tomorrow at 12 PM ET — TCO takes the hot seat.

Rick Watson
Rick Watson
Tomorrow, October 15th: Episode 1 of The Most Honest eCommerce Debate

Webinars

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Oct 14, 2025

Tomorrow, October 15th: Episode 1 of The Most Honest eCommerce Debate

Episode 1 drops tomorrow: “Why do we hate on our ecommerce platforms?” Register once to get all 10 debates and weekly voting access.

Rick Watson
Rick Watson
The Most Honest eCommerce Debate starts Oct 15 — save your spot

Webinars

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Oct 9, 2025

The Most Honest eCommerce Debate starts Oct 15 — save your spot

10 questions. 5 debaters. 1 champion. Join us Oct 15.

Rick Watson
Rick Watson
Join our Oct 8th webinar to see how Aterian, Radial & RunDTC scaled faster with Shopify + Pipe17.

Webinars

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Sep 30, 2025

Join our Oct 8th webinar to see how Aterian, Radial & RunDTC scaled faster with Shopify + Pipe17.

Cut commerce costs by up to 80% — here’s how

Rick Watson
Rick Watson
What's Next - Sept 16, AI Barbell Effect

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Sep 17, 2025

What's Next - Sept 16, AI Barbell Effect

Rick Watson
Rick Watson

Watson Weekly Newsletter

Stop reading the headlines and start understanding the frameworks. The essential briefing for executives in Retail, Supply Chain, and AI. Join Rick Watson as he cuts through the noise to help you understand not just what is happening, but why it matters.